A cookie is a small data file generated by a website and saved in your web browser. Its job is to remember information about you for the next time you visit. Cookies store and manage your preferences, control content and gather analytics. This is common practice across the web and apps. There are four types of cookie:
- Strictly necessary cookies
- Performance cookies
- Functional cookies
- Cookies for marketing purposes
Strictly necessary cookies allow you to move around a website and are essential for the website to function properly and cannot be disabled without severely affecting the usability of the website. The law does not require consent to use these cookies and they are always placed in your browser when you use a website.
Performance cookies assemble information about how you use a website. For example, the domain name of the website you visited before and the duration of your visit. These cookies do not collect identifiable data.
Functionality cookies remember choices you made, preferences and customisable options, like text size and fonts. They can also provide services you have requested, like sending a contact form. This data cannot be used to track how your browser is used on other websites. It can be anonymised.
Targeting and advertising cookies observe trends in your browsing and offer interest-based target advertising. They can control how ads are shown to you and measure the effectiveness of an ad campaign. They log visited websites and share this data with other organisations, like advertisers. These can only be used with website operator’s permission.
Google Analytics Cookies