Ethos Construction is a niche main contractor specialising in prime residential and high-end residential-led mixed use projects. We work for property developers, private individuals, architects and investors on projects in and around London and the Home Counties.

Ethos Construction | About | Project exterior

Who we are

We are a third-generation construction business comprised of experienced professionals and niche specialist teams. Our continued investment in highly skilled people and new manufacturing technology, is reflected in our reputation for uncompromising quality. We offer tailored solutions for delivering new build, refurbishment and construction projects across London and the Home Counties.


In 2009, Pritesh Lad established Ethos Construction to continue his grandfather and father’s legacy in the construction industry. As a child he had been inspired by the passion shown by his father Dhan who had founded his construction business in the 1970s.

As a child, during holidays and weekends, Pritesh would accompany his father to work in the family business. He quickly picked up the values instilled in the business by his grandfather Vithal and father Dhan. Both men left behind a strong ethos of doing the right thing and looking after customers. Read more about Pritesh in Asian Wealth magazine.

Ethos Construction | About | Spa room



We are kind and friendly to everyone we work with; specifiers, developers, clients, suppliers and each other. This extends to being honest and clear about what we believe would be right for each project and property. It is important to us to take pride in our work and to see how we have made a difference.


We always think ahead and are looking for ways to create value and impact for each project. Anticipating what each client and project needs means we remain efficient and we have systems in place to ensure that our proactive nature is active at all times.


Throughout each project, we work collaboratively to build trust, push boundaries and achieve original work. We also believe it enhances the quality, originality, delivery and value of each project. To support this we are friendly, down to earth and easy to communicate with. People enjoy coming to work at Ethos Construction and working with us.

Ethos Construction | About | Study


Our ethos and can-do culture are built around our values of respect, proactivity and collaboration. These values determine everything we do. They are made possible by our ethos of focusing on building relationships, adding enduring value and offering a fully-integrated and tailored approach.

It is this that allows us to deliver exceptional projects, properties and developments across London and the Home Counties.

See examples of our work.

Ethos Construction | About | Pool room